Industrial Evolution: Old + New = Creative Survival

Fifty Shades of Grey – self-­published fan fiction becomes international print best-­seller
In Rainbows - Radiohead studio album released via 'pay what you want'
The Katering Show – You Tube hilarity co-­produced with ABC and Screen Australia

Art Pharmacy – online gallery of new Australian art in traditional mediums

In prehistoric times a meteor hit and most of the dinosaurs died out – except for the clever ones that evolved into birds. As the digital meteor smashes traditional models of creative industry, some ingenious practitioners are finding ways of evolving the old into the beautiful new. Together, convention and creativity are starting to work together to develop dazzling and resilient new models for distribution, broadcast and audience engagement.

However, evolution is painful. Only the fittest and most adaptable endure. While radio survived the meteor of television, newsreels were not so lucky. What’s the difference between types of creative practice that thrive, and those that die – and how can artists exploit the best of both worlds?

This panel discussion and workshop features well-known practitioners from the four creative pillars of screen, publishing, music and design. They represent the most brilliant and adaptable creatures of their kind, and share their own stories of success and failure in trying to marry tradition with innovation. They will also discuss their tips and tricks, trend forecasts and opinions about what the old world has to offer the new, and how agile creative practitioners can best evolve. It will also prompt an open discussion about the way forward for the creative and digital industrial evolution.

The workshop will be facilitated by Monica Davidson, an award-winning creative industries expert and the doyenne of Creative Plus Business. Panellists include Victoria Baldock, the CEO of Verve Entertainment, a multi-genre programming and screen distribution service.

Presented by Creative Plus Business and Business Connect, a NSW Government initiative supporting small business from start to success.

Information on Access and Inclusion

  • Access to the venue is suitable for wheelchairs (toilets, ramps/lifts etc.) and designated wheelchair spaces are available.
  • A hearing loop (sometimes called an audio induction loop) is a special type of sound system for use by people with hearing aids. The hearing loop provides a magnetic, wireless signal that is picked up by the hearing aid when it is set to 'T' (Telecoil) setting. Many venues have an induction hearing loop system. Check if your venue has this system.
  • The Companion Card is for people with a significant permanent disability, who always need a companion to provide attendant care type support in order to participate at most available community venues and activities.

Ticket Conditions

*Booking and transaction fees may apply.


The Rocks is essentially the birthplace of modern Sydney. Get a sense of Sydney's past exploring The Rocks' cobbled laneways, cosy cafes and some of the oldest pubs in the country.

Around The Rocks is the best place to see the major projections and interactive installations, including the Sydney Opera House, Sydney Harbour Bridge, Museum of Contemporary Art Australia (MCA) and Cadman’s Cottage. You can become a composer and dance on piano keys, a maestro who makes the Bridge sparkle or changes the colour of the cityscape. See what else is happening in The Rocks

Level 6 Terrace Entrance, 140 George St, The Rocks NSW 2000
Thanks, you've been added to our mailing list.