Entrepreneurship is the heart of business. Successful businesses arise from a desire to seize an opportunity creatively. This starts with being a blue...

Creative Entrepreneurship

Location:

2000 NSW
Australia

Venue:
The University of Newcastle

Featuring

John Scott

John Scott applies the latest advanced practices in the fields of business, leadership, organisational psychology, analytics and engineering to educational delivery. He has been involved in management and training for more than 30 years. He has held senior corporate and general management positions for multinationals across a range of industries, both in Australia and overseas.

Today as a global management consultant working across all continents, John captures the most recent thinking and practices in the short courses he teaches at UoN. John is multi-disciplinary, being degree qualified in business, psychology and statistics. He is also an accredited lean engineering practitioner. He has spent the last 15 years designing courses for a range of leading public universities in Australia, as well as one of the world’s largest private universities headquartered in USA. With this background, he brings to UoN the most up to date short courses for equipping and developing today’s modern professional in the world's leading practices.

Event Details

Entrepreneurship is the heart of business. Successful businesses arise from a desire to seize an opportunity creatively. This starts with being a blue sky visionary, but soon needs to be translated into practical reality. In this course, we capture the creative spirit of an entrepreneurial mindset whilst providing you with skills for developing the opportunity.

For those starting or alternatively, those vested with growing a business, you will learn how an entrepreneurial spirit and positive risk-taking is needed to generate a return. In so doing, this course will equip you with a mindset for identifying and executing key opportunities that prevail in the market place for achieving success.
 
We will examine the creative process for ensuring your great ideas come to fruition and explain the business development steps required for achieving a successful outcome.
 
Learning Aims
 
This creative entrepreneurship workshop aims to:
 
  • Equipping you with the creative mindset, knowledge and ability to commence your entrepreneurial activity. 
  • How to succeed as a creative entrepreneur, including how to develop your personal brand and build a network that will help serve your cause. 
 
Learning Outcomes
 
At the completion of this creative entrepreneurship workshop you will:
 
  1. You will develop and refine your capability for taking limited resources and creatively transforming your ideas into sustainable business success.
  2. Successfully positioning and selling your ideas for obtaining funding, then developing your skills for achieving initial sales targets and building an ongoing business.
  3. Applying creative entrepreneurial thinking across disciplines as a means of personal empowerment.
 
Content
 
This entrepreneurship workshop will cover the following content:
 
  • Developing a creative mindset that senses, acts on and mobilises opportunities in uncertain conditions/ vague real-world situations. In so doing, reframing problems for creating business opportunities.
  • Evolving your personal brand and networking with recognised entrepreneurs for support.
  • How to create a climate within your organisation that fosters creative entrepreneurialism.
  • Leading a team where members build relationships, observe, experiment and create in order to solve problems.
  • Assessing, strategising and implementing new ideas with creative flair.
 
Intended Audience
 
This Creative Entrepreneurship is suitable for aspiring entrepreneurs, leaders in a start–up organisation or leaders responsible for developing a new initiative within an established organisation. Business owners and post-graduate students seeking to build a creative entrepreneurial mindset will also benefit from this course.

Access and Inclusion

  • Wheelchair Accessible Wheelchair Accessible - Access to the venue is suitable for wheelchairs (toilets, ramps/lifts etc.) and designated wheelchair spaces are available.