Technical Specialist - Display, Global Business, Google UK
Susan Zhang is a technical creative specialist and serial entrepreneur born in China. She spent seven years working in Australia and is now based in the United Kingdom. Currently, she plays an instrumental role of data-driven creative at Google UK, bringing machine learning and programmatic advertising to life for the largest advertisers across Europe and the United Kingdom. Susan has spoken at TEDx events in Sydney and was a guest speaker at the Asia Business Forum in London.
Deep diving into the future, Susan devotes herself to mobilizing modern cities through intellectual and emotional social signals on emerging advertising platforms. She focuses on creative thinking, Asia entrepreneurship, innovation challenges and opportunities. She has founded multiple startups, enforcing Sino-Australian relationships and has mentored young entrepreneurs in Sydney, London and soon in Canada.
With the accelerating urbanisation of the global population, cities are fast becoming places for experimentation in social interactions, governance and...