Simon is charged with leading MADE, Fairfax Media’s Brand & Content Studio. MADE leverages Fairfax Media’s extensive content creation capability across newspapers, magazines, radio, TV and digital to create a range of content solutions for clients.
With his deep understanding of how content can connect brands to audiences, Simon's main focus is helping brands tell their story in authentic and genuine way.
Simon has worked in the Australian media industry for over 25 years across commercial, marketing, editorial, radio, TV, newspapers, digital and events. He has held numerous senior positions with Fairfax Media, News Corp and PBL and is a Director on board of The Newspaper Works.