Director, Innovation and Engagement, Design Innovation Research Centre at UTS
Sam is a leading academic and practitioner in the emerging field of design led innovation, and has led projects which have transformed businesses by embedding design capability.
As Professor of Design and Innovation at the University of Technology Sydney, he leads a team investigating the value of Design Led Innovation to the Australian Economy.
Through multiple practice led and applied research projects, the core of Sam’s published research is a better understanding of the relationship of design led innovation to business strategy and organisation value. Sam was most recently the inaugural QMI Solutions Professor of Design and Innovation at QUT, which spanned the Creative Industries, Business, Science and Engineering faculties.
Previous positions include the R&D Director of the CRC for Interaction Design (ACID) and Program Leader for the Ulysses Design Integration program. Sam has also consulted widely to industry, spanning the medical devices, consumer products, telecommunications, automotive and mining services sectors. Sam also is also the convenor of the recently established Australian Design Integration network and is an executive board member of the Cumulus global network.