Mauricio Marrone is an award-winning lecturer of Information Systems at Macquarie University. Mauricio’s research interest is in the intersection of technology, innovation and entrepreneurship and how through text mining (analysis of text) we can predict the rise and fall of an idea, product, or a technological innovation. His research is relevant to all business sectors, and is applicable to brands, company reports, stock trends and product life cycle.
Mauricio’s aim is to help CEOs, entrepreneurs and innovators in the area of technology to refine the language of their communication to increase the adoption of their products in the marketplace.
Technology now engulfs our lives. From the way we communicate and the way we learn to our mobility, technology is all around us. Given all the advantages...