Helene Morris (NZ)
Founder of Lonely
Helene Morris and partner Steve Ferguson founded Lonely in 2009, with the vision of empowering women to be themselves.
From its unique, convention-busting creative imagery to an abundance of styles and sizes that befit a range of bodies, it’s an inclusive take on luxury lingerie. Lonely is for women who view lingerie as a love letter to themselves, just the way it should be.
We love fashion. We love the craftsmanship of the couture we will never be able to afford, and we love spending all of our income on the clothing we (kind...