Head of Agency, Australia & New Zealand, Facebook
Ellie Rogers is responsible for leading Facebook’s agency team. Her role is to help the big blue tech giant, re-define what partnership looks like, with the media and creative agency community, across the top 200 advertisers in the Market.
Prior to joining Facebook, Ellie spent 13 years working at media agencies. She started her career as a wheeler dealer TV buyer in London, then moved into digital where she was initially bamboozled by the lingo but then amazed by the possibilities that digital offered advertisers.
She moved to Australia eight years ago to join Ikon, where she headed up their digital services including mobile, technology, data, search and social. She has been part of a number of award winning teams, and includes two Cannes Lions trophies on her virtual mantelpiece.
Industry recognition also includes:
- Ad News recognised her in their top 40 under 40 list of media people. She also works as a trainer for NGEN and the IAB.
- MYOB ranked her as 4th on their ‘young & influencial list’ in the lifestyle/ media category
- B&T recognized her as a powerful woman in media – Ranked 28th in Australia
- IAB Trainer running their Digital Training Program for marketing professionals
Ellie is also the proud mother of two children, Max – an eight year old golden retriever, and Nancy May – a four year old, little person.